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SCRIBING
"WRITING" TO THE LAYPERSON
Making the Words Do the Stuff
I've been lucky enough to have had the opportunity to do a variety of writing in different environments - from retail to healthcare, and working with people at all levels in the corporate world. Along the way, I was fortunate that managers and leaders recognized my creative writing abilities and my talent for audience engagement.
Not everything was fun and free-wheeling, of course. I was able to adhere to the kind of demeanor in my writing that is often required in brand and corporate communication. But the flexibility I was given to add my own personal flair to the pieces I wrote made my work a lot more fun.
Check out some of the work I did for QVC, Inc., Independence Blue Cross, and Aria Health.
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